Swayña Studio — Services
Pageant & Runway Coaching

SWAYÑA STUDIO

Personalized coaching for the walk, the interview, and everything in between — built to carry you from first pageant to your moment on stage.

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What We Offer

Services

Every client's path looks different — that's why coaching here is built around you, not a script. Below is the full range of what we offer, from foundational skills to full competition-ready preparation.

Personal Branding

Developing an authentic personal brand and plan of action unique to each client — the foundation every other service builds on.

Walking Technique

Private sessions building a confident, personalized walk — stage technique, choreography, and facial expression included.

Interview Training

Taking a good interview to a winning one — self-developed tools and preparation that let each client's personality shine through.

Paperwork

Bio sheets, applications, and production forms — a strong paperwork foundation sets up every interview for success.

On-Stage Question

Preparation for current events and major topics, delivered with the confidence and personalization it takes to hold the stage.

Social Media Strategy

Building a platform that reflects your brand — content planning, presence, and strategy for competition and beyond.

Photo Posing & Camera Presence

Building ease in front of the camera — posing, angles, and presence for headshots, composites, and competition photography.

Posing & Posture

The physical foundation underneath every other skill — alignment, stance, and presence that carries through walk and photos alike.

Etiquette

Poise beyond the stage — social presence, manners, and grace for interviews, appearances, and everyday confidence.

Coaching Packages & Rates

Your Crown Journey, Curated

Personalized coaching designed to strengthen your confidence, presence, and personal brand — giving you the tools to show up with intention in every room and every opportunity.

✦ Every package includes a free 30-minute consultation
Foundations

Début Package

Best for first-time competitors
1 Personal Branding session (60 min)
2 Walking Technique sessions (60 min each)
1 Interview Training session (60 min)
1 Paperwork review (60 min per application)
5 sessions total
Online $275
In Person $400
Full Coaching

Couture Package

Serious competitors, state / national level
2–3 Personal Branding sessions
4–5 Walking Technique sessions
3–4 Interview Training sessions
2 On-Stage Question Prep sessions
2 Social Media Strategy sessions
1 Mock Interview (video/recorded)
Unlimited paperwork reviews
Priority text/email access
15 sessions + ongoing support
Online $1,000
In Person $1,250

One-on-One Coaching

Online
1 hour session$65
2 hour session$100
In Person
1 hour session$100
2 hour session$150
Add-On — Extra 30-minute session: $50
Alma Alexa Gonzalez, founder of Swayña Studio
About the Founder

Alma Alexa Gonzalez

Educator · Titleholder · Founder, Studio Swayña LLC

Alma Alexa Gonzalez is an educator, titleholder, and community leader whose experience in pageantry, education, and service inspired the creation of Studio Swayña LLC.

With nearly a decade of pageant experience, Alma has represented communities across Texas and New Mexico, most recently serving as Miss Grand New Mexico and placing 1st Runner-Up at Miss Grand USA. Her journey has given her firsthand experience in runway, interview, stage presence, personal branding, and the confidence required to compete at a national level.

A graduate of Texas A&M International University with a degree in Early Childhood Education and a bilingual emphasis, Alma is also a fifth-grade teacher. Her background as an educator gives her a unique approach to coaching — one centered on patience, encouragement, confidence, and helping each student discover what makes her stand out.

Through Studio Swayña, Alma brings together everything she has learned from the classroom, the community, and the pageant stage to mentor the next generation of confident young women. Her mission extends beyond teaching girls how to walk a runway — it's about helping them develop the presence, self-belief, and skills to walk into any room confidently.

Titles & Accomplishments

  • Miss Grand New Mexico 2026
  • 1st Runner-Up — Miss Grand USA 2026
  • Miss Grand Texas 2025
  • Miss Nuevo Laredo 2023
  • 2nd Runner-Up — Miss Tamaulipas
  • Miss Laredo USA 2022
  • Miss Teen Texas Latina 2018
  • Miss Teen Laredo Latina 2018
Seasonal

Hair & Makeup, Workshops & Camps

Seasonal offerings round out the year — hair and makeup sessions for competition prep, plus workshops and camps (including a dedicated track for younger girls) that build skills in a group setting and give clients a taste of coaching before committing to a full package.

"Coaching here is more than a mentor relationship — it's guidance that extends far beyond the stage, building confidence and belief that carries into everything else."
Client, State Titleholder